Identity design for progressive brands

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Aol Advertising

Project: B2B Advertising and Branding
Agency: Phi.Studio
Role: Graphic Design, Illustration

The new AOL brand identity was a simple, confident logotype, revealed by ever-changing images. It’s one consistent logo with countless ways to reveal. Working with the dynamic branding system designed by the Wolff Olins Agency, Phi provided Graphic Design and Illustration for many ongoing projects within AOL Advertising, designing primarily Business to Business advertising and branded content for this Internet giant.